What is a website heatmap tool?

A website heatmap tool like Hotjar helps you see what people do on your website pages: where they click, how far they scroll, what they look at or ignore. The world's most popular heatmap tool. Trusted by over 1.1 million websites across 180+ countries. And it's free. What is a website heatmap?

How do I get a heatmap of a website?

To get a heatmap of any website or product page, you'll need to use a sophisticated heat mapping tool like Hotjar. Collecting and rendering heatmap data helps you understand how people use your site—what they click on, what frustrates them, and where on the page their attention wanes. Hotjar’s free heatmap tool gives you valuable user insights

What is a data heatmap?

A heatmap (or heat map) is a color-coded data visualization, usually with a color scale gradient from blue (cold) to red (hot). You can create a data heatmap with spreadsheet tools like Excel, or generate a website heatmap using a free heatmap tool like Hotjar.